Inside sales departments can expect to see their dials per day quadruple when they implement a power dialer. This piece of telephony software has been created to push a remote sales professional’s dials per day past the 300 mark (and some report passing 350 dials in a day!)

Power dialers load lists of leads or contacts, and then call them one at a time. The rep using such a dialer will hear the phone ring as the system calls each phone number. This is more useful than simple click-to-dial technology. The entire process is optimized by the dialer, which automates many of the mundane sales tasks. Click-to-dial technology, on the other hand, rarely serves to increase productivity. It is merely a convenience.

The power dialer works by making two phone calls. First it calls the sales rep and then it dials the phone number to be reached; the dialer then bridges these calls together. As long as the sales representative doesn’t hang up their phone receiver the dialer leaves the rep connected to the system and immediately patches through the next call. If a call is not made for a while, the power dialer disconnects the sales rep. When the next call is placed the sales rep is again called so he can once again become connected.

There are many benefits to using power dialers.

One benefit is the increase in sales and generated leads brought about by dialer automation. Users of power dialer technology often report that they are able to accomplish 8 hours of manual dialing work in just 2 hours. The power dialer also increases sales by giving each lead individualized attention, and is especially suited for complex B2B sales.

Companies using power dialers can also expect better voice messages. Power dialers use pre-recorded voice messages in the sales reps own voice. These result in much higher conversion rates than ad libbed messages. These messages are left by the power dialer while the sales rep is able to make another call, increasing both the number of dials made and messages left in a day.

Emails and faxes can also be sent by a power dialer, all while the sales rep is still on the line with a potential client. This saves the sales rep from the long follow-up process that many companies experience at the end of their workday. The power dialer practically promises more sales by standardizing the dialing and messaging approach of an entire sales department!

Power dialer software can revolutionize how an inside sales department operates. The investment in such telephony software is well worth it.

If your company calls out to prospects, you need a power dialer. If you have a dialer, your call numbers go up and close more sales. Then your company will grow much faster.

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